Back to Search Start Over

Conceptual metaphors shape consumer psychology

Authors :
Mark J. Landau
Chen-Bo Zhong
Trevor James Swanson
Source :
Consumer Psychology Review. 1:54-71
Publication Year :
2017
Publisher :
Wiley, 2017.

Subjects

Subjects :
Cognitive science
Persuasion
Metaphor
media_common.quotation_subject
05 social sciences
050109 social psychology
050105 experimental psychology
Embodied cognition
Management of Technology and Innovation
0501 psychology and cognitive sciences
Message framing
Psychology
Consumer behaviour
media_common

Details

ISSN :
24761273
Volume :
1
Database :
OpenAIRE
Journal :
Consumer Psychology Review
Accession number :
edsair.doi...........0cb9fd7cf2523d2d886688d64be63401

Tools

Authors Abstract Subjects Details