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Johnny Get Your Money's Worth

Authors :
Arthur E. Albrecht
Ruth Brindze
Source :
Journal of Marketing. 4:209
Publication Year :
1939
Publisher :
SAGE Publications, 1939.

Subjects

Subjects :
Marketing
Business and International Management

Details

ISSN :
00222429
Volume :
4
Database :
OpenAIRE
Journal :
Journal of Marketing
Accession number :
edsair.doi...........324a6d724813f4e9747e919780099746
Full Text :
https://doi.org/10.2307/1245406
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