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Book Review: The Rise of Brands
- Source :
- The Sociological Review. 57:207-210
- Publication Year :
- 2009
- Publisher :
- SAGE Publications, 2009.
- Subjects :
- Sociology and Political Science
Media studies
Sociology
Subjects
Details
- ISSN :
- 1467954X and 00380261
- Volume :
- 57
- Database :
- OpenAIRE
- Journal :
- The Sociological Review
- Accession number :
- edsair.doi...........38340152543c297beb747c169cbfb852
- Full Text :
- https://doi.org/10.1111/j.1467-954x.2008.01811_4.x