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Media advocacy for policy influence
Media advocacy for policy influence
- Source :
- Oxford Handbook of Public Health Practice
- Publication Year :
- 2020
- Publisher :
- Oxford University Press, 2020.
-
Abstract
- Many public health interventions are controversial or potentially controversial. The way the media handle such issues can strongly influence public and policy-maker attitudes towards them, and effective media advocacy can be a powerful way of taking forward public health initiatives. After reading this chapter, you should have a better understanding of: how the media deal with public health issues; how the framing of an issue influences whether and how it leads to changes in policy; what you can do when a public health issue is framed in an adverse or harmful way.
Details
- Database :
- OpenAIRE
- Journal :
- Oxford Handbook of Public Health Practice
- Accession number :
- edsair.doi...........3e7da2ac2b19e39ea03ee8eed4161252
- Full Text :
- https://doi.org/10.1093/med/9780198800125.003.0031