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Staging consciousness: marketing 3.0, post-consumerism and future pathways

Authors :
Richard J. Varey
David McKie
Source :
Journal of Customer Behaviour. 9:321-334
Publication Year :
2010
Publisher :
Westburn Publishers, 2010.

Details

ISSN :
14753928
Volume :
9
Database :
OpenAIRE
Journal :
Journal of Customer Behaviour
Accession number :
edsair.doi...........4be54360f07c213bef04dfb2727df5bc
Full Text :
https://doi.org/10.1362/147539210x543538