Alternative investments in the Fintech era: The risk and return of Non-Fungible Token (NFT)

We utilize one of the earliest and largest NFT collections to investigate the pricing and the risk-return profile of NFTs. In general, we find that NFTs have higher returns than traditional financial assets. Yet, investing in NFTs comes along with extremely high volatility. The average monthly returns on NFTs range from 6.10% to 44.11%. But their standard deviations fluctuate between 44.35% and 74.57%, leading to a Sharpe ratio comparable to the NASDAQ index. NFT prices surge when there is a drastic increase in demand for alternative investments and a search for yield, especially in a low interest rate environment. We also find that the pricing of NFT largely depends on a token’s scarceness and an investor’s aesthetic preference. Hence, conventional asset-pricing models are unlikely to explain NFT returns. Overall, we provide the first comprehensive analysis that NFTs serve as a novel investment vessel in this Fintech era.