The Education Sector

This chapter reports how managers in educational institutions in India and Sweden understand the organizational values of CSR and EO, and the importance of these values for workplace attractiveness. A general description of the sector in the two countries is provided on the basis of their national statistics. Most sampled higher educational institutions from India are private or trust-owned, whereas in Sweden the sample comprises mostly government universities. The chapter presents integrated information based on cognitive interviews of managers regarding the conceptualization of these values; interviews of administrative heads/HR managers regarding the demographic composition of the institutions; and a quantitative survey of faculty members in managerial positions in sample institutions. A discussion of how higher educational institutions practice CSR and EO is supported by perceptions of employed academicians with regard to the different components of these values. In addition, the institutions are profiled in terms of their perceived attractiveness and effectiveness to present a comparative picture. The perceived importance of the values and of competitive performance for the attractiveness of educational institutions is presented.