Back to Search Start Over

Impact of Anonymity on Consumers' Online Reviews

Authors :
Lingfei Deng
Wenjun Sun
Dapeng Xu
Qiang Ye
Source :
Psychology & Marketing. 38:2259-2270
Publication Year :
2021
Publisher :
Wiley, 2021.

Subjects

Subjects :
Marketing
Natural experiment
business.industry
Internet privacy
Psychology
business
Applied Psychology
Anonymity

Details

ISSN :
15206793 and 07426046
Volume :
38
Database :
OpenAIRE
Journal :
Psychology & Marketing
Accession number :
edsair.doi...........6f9d97d220daa21a8978e7cf7eaa7fe5
Full Text :
https://doi.org/10.1002/mar.21565
Full Text Access
View/download PDF

Tools

Authors Abstract Subjects Details