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ECONOMIC AND MATHEMATICAL MODELING OF THE PRICING MARKETING STRATEGY ON THE SOFTWARE MARKET WITH THE NETWORK EFFECT AND COMPUTER PIRACY

Authors :
Iryna Babenko
Zhanna Chernousova
Source :
Market Infrastructure.
Publication Year :
2019
Publisher :
Publishing House Helvetica (Publications), 2019.

Subjects

Subjects :
business.industry
Business
Network effect
Marketing strategy
Software market
Industrial organization

Details

ISSN :
25192868
Database :
OpenAIRE
Journal :
Market Infrastructure
Accession number :
edsair.doi...........7de7423897df3f3eb53507bd35aabee6
Full Text :
https://doi.org/10.32843/infrastruct38-67
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