Exploring the Effects of Interactivity on Consumer Trust in E-Retailing

MLA

Qi Li, and Gongan Yao. “Exploring the Effects of Interactivity on Consumer Trust in E-Retailing.” 2008 4th International Conference on Wireless Communications, Networking and Mobile Computing, Oct. 2008. EBSCOhost, https://doi.org/10.1109/wicom.2008.2154.

APA

Qi Li, & Gongan Yao. (2008). Exploring the Effects of Interactivity on Consumer Trust in E-Retailing. 2008 4th International Conference on Wireless Communications, Networking and Mobile Computing. https://doi.org/10.1109/wicom.2008.2154

Chicago

Qi Li, and Gongan Yao. 2008. “Exploring the Effects of Interactivity on Consumer Trust in E-Retailing.” 2008 4th International Conference on Wireless Communications, Networking and Mobile Computing, October. doi:10.1109/wicom.2008.2154.