Communities of practice: dynamics and success factors

PurposeThe purpose of this paper is to explore the dynamics and key success factors in the development of communities of practice (CoP).Design/methodology/approachA qualitative case study, using in‐depth interviews, was conducted in a multinational company (MNC) in Singapore.FindingsThe findings indicate that CoPs can facilitate the creation, sharing and utilisation of knowledge in an organisation, positively affecting its strategy, operations and bottom line. The key factors that nurture CoPs to promote innovative learning and knowledge‐sharing environments are leadership, culture and individual motivation.Practical implicationsThe findings indicate the value of informal CoPs in promoting innovative cultures with high levels of collaboration among organisational members.Originality/valueThis is an empirical study that reveals the dynamics of CoP development in an MNC and the key success factors of CoP development from the point of view of the employees in the company.