Back to Search
Start Over
Factors enhancing independent tourists’ experience through convergence of smartphone-based services and information searching
- Source :
- Personal and Ubiquitous Computing. 26:447-458
- Publication Year :
- 2020
- Publisher :
- Springer Science and Business Media LLC, 2020.
-
Abstract
- The aim of the present study is to identify influential factors of travel intention under the context of highly developed IT society today. Due to the development of IT and diversified ways of technology convergence, individual travelers become highly efficient in travel-related information processing. As predicted, the results of both Korean and Chinese samples show that acquaintance recommendation, autonomy, relatedness, and technology self-efficacy are significantly related with the travel information acquisition and travel intention. In this study, smartPLS, which is widely used in social science, was used. PLS is a useful analytical tool for determining causality between variables. The present study will make practical contributions by enhancing the accuracy of travel recommendation services from the perspective of technology convergence. The results of this study are expected to provide guidelines for travel-related companies to develop personalization and customization services through big data and artificial intelligence techniques when they want to design travel recommendation systems.
- Subjects :
- Knowledge management
Computer science
business.industry
Big data
Mobile computing
Information processing
020206 networking & telecommunications
Context (language use)
02 engineering and technology
Technological convergence
Management Science and Operations Research
Recommender system
Computer Science Applications
Personalization
Hardware and Architecture
020204 information systems
0202 electrical engineering, electronic engineering, information engineering
Convergence (relationship)
business
Subjects
Details
- ISSN :
- 16174917 and 16174909
- Volume :
- 26
- Database :
- OpenAIRE
- Journal :
- Personal and Ubiquitous Computing
- Accession number :
- edsair.doi...........a17c3c54afcc55d4920bcec2a11114ab