The Use of Stigmatizing Messaging in Anti-Obesity Communications Campaigns: Quantification of Obesity Stigmatization

Authors :: Maria Knight Lapinski
Victoria Somerville
Lindsay Ford
Donna Javellana
Kelsey Rothera Day
Monique Mitchell Turner
Source :: Communication Reports. 33:107-120
Publication Year :: 2020
Publisher :: Informa UK Limited, 2020.
Abstract: N = 182 posters) derived from 25 obesity-prevention campaigns shows 13.2% included stigmatizing elements. These stigmatizing advertisements were found in almost half (44%) of the 25 obesity-prevent...

Subjects :: Linguistics and Language
medicine.medical_specialty
Communication
education
05 social sciences
Stigma (botany)
050801 communication & media studies
050109 social psychology
medicine.disease
Obesity
Language and Linguistics
Social marketing
Education
0508 media and communications
Anti obesity
medicine
0501 psychology and cognitive sciences
Psychology
Psychiatry

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