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Mastering the art of co-creating together at music festivals–a process model for customer experience management

Authors :
Pekka Mattila
Elina Koivisto
Saaramaria Somppi
Source :
Global Fashion Management Conference. :407-412
Publication Year :
2017

Details

Language :
English
ISSN :
2288825X
Database :
OpenAIRE
Journal :
Global Fashion Management Conference
Accession number :
edsair.doi.dedup.....9602b005961486d71c5c924b525e2190