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PRECONDITIONS FOR A QUALITY TOURISM DESTINATION STRATEGY AS A RECOGNIZABLE TOURISM PRODUCT
- Source :
- Vallis Aurea, Vol 6, Iss 2, Pp 51-58 (2020), International Journal Vallis Aurea, Volume 6., Issue 2.
- Publication Year :
- 2020
- Publisher :
- Polytecnic in Pozega, 2020.
-
Abstract
- This paper analyses high-quality and recognizable tourism product, the coher-ence of all involved holders of the tourism as well as a good organization in the tourism destination, a strong brand, image and how to fulfil or even exceed the tourist expectations by ensuring a recognizable tourism product that creates positive experience. The aim of this research is to define the major precondi-tions for a quality tourism destination strategy as recognizable tourism product by including experts and their experience in a focus group interview.
- Subjects :
- lcsh:Management. Industrial management
tourism produc
lcsh:Marketing. Distribution of products
media_common.quotation_subject
lcsh:Commercial law
lcsh:K1000-1395
organization
lcsh:HF5601-5689
destination strategy
lcsh:Accounting. Bookkeeping
quality
lcsh:HD28-70
tourism product
lcsh:Finance
lcsh:HG1-9999
Quality (business)
lcsh:HF5410-5417.5
Business
Product (category theory)
Tourism
Industrial organization
media_common
Subjects
Details
- Language :
- English
- ISSN :
- 18498485 and 24125210
- Volume :
- 6
- Issue :
- 2
- Database :
- OpenAIRE
- Journal :
- Vallis Aurea
- Accession number :
- edsair.doi.dedup.....dba79307c33c162a4e1742f4e873a614