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Relating in business networks: Innovation in practice
- Source :
- Industrial Marketing Management. 43:441-447
- Publication Year :
- 2014
- Publisher :
- Elsevier BV, 2014.
-
Abstract
- Few studies have looked at the innovation process in the early stages of new business ventures in the context of business networks. Reporting on eight years of development of a new venture, we examine how the development of initial business relationships in an ever-changing business network affects technological innovation. We conclude that technological innovation is contingent on the development of business relationships that are a critical mechanism permitting a new venture not only to access but also to produce knowledge essential for innovating. For management this implies the need to strike a judicious balance between internal focus and closure to produce novel solutions and external focus and openness to experiment in business relationships.
- Subjects :
- Marketing
New venturing
Process management
Electronic business
Philosophy of business
Business transformation
Business relationship management
New business development
Business networking
Business analysis
Business relationships
Settore SECS-P/08 - ECONOMIA E GESTIONE DELLE IMPRESE
Innovation, Business networks, Business relationships, New venturing, Customer involvement
Business
Customer involvement
Business case
Innovation
Business networks
Industrial organization
Subjects
Details
- ISSN :
- 00198501
- Volume :
- 43
- Database :
- OpenAIRE
- Journal :
- Industrial Marketing Management
- Accession number :
- edsair.doi.dedup.....e2a84a2db364950cd5d6f906720dbe08
- Full Text :
- https://doi.org/10.1016/j.indmarman.2013.12.012