Nostalgija v TV oglasih in porabnikovo nakupno odločanje

Subjects

Subjects :

advertisement
analiza
research
nakup
analysis
oglas
odločanje
consumer behaviour
consumer psychology
decision making
purchasing
udc:366
marketing
vedenje potrošnikov
raziskave
advertising
psihologija potrošnika
oglaševanje
trženje

Details

Language :

Slovenian

Database :

OpenAIRE

Accession number :

edsair.od......3505..4240e654869fdb02a363f13264b08dde