Back to Search Start Over

A literature review on firms’ internationalisation through e-commerce

Authors :
Federica De Vanna
Riccardo Resciniti
Michela Matarazzo
Source :
International Entrepreneurship Review, Vol 4, Iss 3 (2018)
Publication Year :
2018
Publisher :
Krakow University of Economics, 2018.

Abstract

The rise of e-commerce has brought considerable changes to the relationship between firms and consumers, especially within international business. Hence, understanding the use of such means for entering foreign markets has become critical for companies. However, the research on this issue is new and so it is important to evaluate what has been studied in the past. In this study, we conduct a systematic review of e-commerce and internationalisation studies to explicate how firms use e-commerce to enter new markets and to export. The studies are classified by theories and methods used in the literature. Moreover, we draw upon the internationalisation decision process (antecedent-strategies-consequences) to propose an integrative framework for understanding the role of e-commerce in internationalisation. We believe that the literature review will be a picture of the “status quo” and provide a useful basis for scholars and managerial decisions.

Details

Language :
English
ISSN :
26581841
Volume :
4
Issue :
3
Database :
Directory of Open Access Journals
Journal :
International Entrepreneurship Review
Publication Type :
Academic Journal
Accession number :
edsdoj.74d15677a799480eb01b270c36d05519
Document Type :
article