Back to Search Start Over

An evaluation of guests' preferred incentives to shift time-variable demand in restaurants

Authors :
Susskind, Alex M.
Reynolds, Dennis
Tsuchiya, Eriko
Source :
Cornell Hotel & Restaurant Administration Quarterly. Feb, 2004, Vol. 45 Issue 1, p68, 18 p.
Publication Year :
2004

Abstract

Asked for their reactions to specific demand-shifting tactics based on revenue management, patrons of a restaurant in Ithaca, New York, indicated that they generally would be willing to shift their [...]

Details

Language :
English
ISSN :
00108804
Volume :
45
Issue :
1
Database :
Gale General OneFile
Journal :
Cornell Hotel & Restaurant Administration Quarterly
Publication Type :
Periodical
Accession number :
edsgcl.113135680