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An assessment of the strategies and strengths of medium-sized food processors

Authors :
Van Duren, Erna
Sparling, David
Turvey, Calum
Lake, Linda
Source :
Agribusiness. Wntr, 2003, Vol. 19 Issue 1, p115, 18 p.
Publication Year :
2003

Abstract

The Canadian medium sized food processing companies are examined for their successful strengths and strategies. Research indicates that reputation, flexibility and customer service are interrelated success factors.

Details

Language :
English
ISSN :
07424477
Volume :
19
Issue :
1
Database :
Gale General OneFile
Journal :
Agribusiness
Publication Type :
Periodical
Accession number :
edsgcl.116564500