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Would you like a long walk with those fries? Yes; Exclusive survey: 52% find fast-food's 'healthy balance' push credible
- Source :
- Advertising Age. March 21, 2005, Vol. 76 Issue 12, 1
- Publication Year :
- 2005
-
Abstract
- Byline: KATE MACARTHUR McDonald's proudly trumpets that through 2004 it's sold 300 million salads. Yet during the same time frame, it's also served up more than 1.6 billion double cheeseburgers. [...]
- Subjects :
- McDonald's Corp. -- Company sales and earnings -- Health aspects -- Advertising -- Laws, regulations and rules
Advertising -- Laws, regulations and rules -- Health aspects
Restaurant industry -- Company sales and earnings -- Health aspects -- Consumption data
Convenience foods -- Advertising -- Health aspects -- Consumption data
Government regulation
Company earnings/profit
Advertising, marketing and public relations
Business, general
Subjects
Details
- Language :
- English
- ISSN :
- 00018899
- Volume :
- 76
- Issue :
- 12
- Database :
- Gale General OneFile
- Journal :
- Advertising Age
- Publication Type :
- Periodical
- Accession number :
- edsgcl.130735456