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Tougher rules for skin care claims: NAD speaks out

Authors :
Glynn, Jr., Edward F.
Source :
Response. March, 2005, Vol. 13 Issue 6, p59, 1 p.
Publication Year :
2005

Abstract

Most direct response marketers are aware of the complicated regulatory and legal overlay that affects the business. Certainly, the Federal Trade Commission (FTC) is, appropriately, thought of the major regulator [...]

Subjects

Subjects :
Toiletries industry -- Advertising -- Laws, regulations and rules
Government regulation
Advertising, marketing and public relations
National Advertising Division -- Powers and duties

Details

Language :
English
ISSN :
15237656
Volume :
13
Issue :
6
Database :
Gale General OneFile
Journal :
Response
Publication Type :
Periodical
Accession number :
edsgcl.131366761

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