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NEWS ANALYSIS: Direct sector's faith in new media paying off

Source :
Precision Marketing. July 29, 2005, 11
Publication Year :
2005

Abstract

Having overcome a false start in the Nineties, digital media is looking stronger than ever, and second only to TV in terms of consumption. The difference this time, says Sara [...]

Subjects

Subjects :
Internet/Web advertising -- Reports
Internet/Web advertising -- Forecasts and trends
Internet/Web advertising -- Statistics
Advertising -- Methods
Internet/Web advertising
Market trend/market analysis
Advertising, marketing and public relations
Business, general

Details

Language :
English
ISSN :
09550836
Database :
Gale General OneFile
Journal :
Precision Marketing
Publication Type :
Periodical
Accession number :
edsgcl.134710012

Tools

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