The influence of price trend expectations on price trend perceptions: Why the Euro seems to make life more expensive?

Authors :: Greitemeyer, Tobias
Schulz-Hardt, Stefan
Frey, Dieter
Traut-Mattaausch, Eva
Source :: Journal of Economic Psychology. August, 2005, Vol. 26 Issue 4, p541, 8 p.
Publication Year :: 2005
Abstract: A study investigating the influence of initial expectations of rising prices on price trend judgments, even in the presence of unequivocal contrary evidence, is presented. The prices of two menus, one priced in German Marks and the other in Euros are considered.

Subjects :: Prices -- Forecasts and trends
Prices -- Analysis
Euro (Currency) -- Usage
Market trend/market analysis
Euro currency transition
Advertising, marketing and public relations
Economics
Psychology and mental health

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