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Borland alters channel policy; will rely on new products to bolster sales

Authors :
Doyle, T.C.
Darrow, Barbara
Source :
Computer Reseller News. March 7, 1994, Issue n568, p3, 2 p.
Publication Year :
1994

Subjects

Subjects :
Marketing Strategy
Product Development
Financial Stability
Inventory Control
Distribution Management
Borland International Inc. -- Planning
Computer software industry -- Planning

Details

ISSN :
08938377
Issue :
n568
Database :
Gale General OneFile
Journal :
Computer Reseller News
Publication Type :
Periodical
Accession number :
edsgcl.15066271

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