Seat dealers to new chief: Define the brand; Clear direction necessary for future of Spanish carmaker

Authors :: Stein, Jason
Oliveira, Paulo Soares de
Source :: Automotive News Europe. September 18, 2006, Vol. 11 Issue 19, 6
Publication Year :: 2006
Abstract: Byline: Jason Stein, Paulo Soares de Oliveira Seat dealers have a message for Erich Schmitt, the automaker's incoming chairman: Give the brand a clear identity. Dealers say they want Volkswagen [...]

Subjects :: Volkswagen AG -- Officials and employees -- Company forecasts -- Market share -- Management
Automobile industry -- Market share -- Officials and employees -- Company forecasts
Automobile dealers -- Company forecasts -- Management -- Officials and employees -- Market share
Company business management
Company market share
Company business forecast/projection
Automobile Industry
Automobile industry
Business
SEAT (Automobile) -- Market share

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