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Social marketing: an overview of approach and effects

Authors :
Smith, W.A.
Source :
Injury Prevention. June, 2006, Vol. 12 Issue 3, pI38, 6 p.
Publication Year :
2006

Subjects

Subjects :
Teenage automobile drivers -- Safety and security measures
Marketing management -- Social aspects
Marketing management -- Analysis
Marketing management -- Economic aspects
Automobile driving -- Safety and security measures
Motor vehicle driving -- Safety and security measures
Health

Details

Language :
English
ISSN :
13538047
Volume :
12
Issue :
3
Database :
Gale General OneFile
Journal :
Injury Prevention
Publication Type :
Periodical
Accession number :
edsgcl.152711643

Tools

Authors Abstract Subjects Details