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Why is this the most wanted man in advertising?
- Source :
- ADWEEK Eastern Edition. March 28, 1994, Vol. 35 Issue 13, p30, 6 p.
- Publication Year :
- 1994
-
Abstract
- Advertising executive Steve Dworin, formerly of Deutsch Inc, is now a free agent and is highly sought after in the advertising industry. He has a middle class upbringing and a casual style, but he is a master at making a sales pitch and he seems to have all the right answers. Dworin thrived at a number of ad agencies, including Ogilvy and Mather and J. Walter Thompson, before becoming president at Deutsch.<br />What would Steve Dworin do without his black BMW? Technically, of course, it is Deutsch Inc.'s BMW, though it's Dworin's to use until the end of the lease, part of [...]
Details
- ISSN :
- 01992864
- Volume :
- 35
- Issue :
- 13
- Database :
- Gale General OneFile
- Journal :
- ADWEEK Eastern Edition
- Publication Type :
- Periodical
- Accession number :
- edsgcl.15299000