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Finding your strategic heartbeat

Authors :
Robert, Michel
Source :
Journal of Business Strategy. May-June, 1994, Vol. 15 Issue 3, p17, 5 p.
Publication Year :
1994

Abstract

What makes a company pursue the products, customers, market segments, and geographic areas that it. does? The answer is the Most important element of planning--it's the strategic heartbeat. The problem [...]

Details

Language :
English
ISSN :
02756668
Volume :
15
Issue :
3
Database :
Gale General OneFile
Journal :
Journal of Business Strategy
Publication Type :
Periodical
Accession number :
edsgcl.16042362