The latest functional drink? Coffee; IDEA SPOTTING: 7-Eleven says its juiced-up java will help to keep you healthy

Subjects

Subjects :

Isotonic beverages -- Service introduction -- Marketing
Convenience stores -- Service introduction -- Marketing
Company marketing practices
Company service introduction
7-Eleven Inc. -- Service introduction -- Marketing

Details

Language :

English

ISSN :

00018899

Volume :

78

Issue :

14

Database :

Gale General OneFile

Journal :

Advertising Age

Publication Type :

Periodical

Accession number :

edsgcl.161562854