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To keep buyers coming back, don't be nice--be real
- Source :
- American Salesman. May, 2008, Vol. 53 Issue 5, p13, 3 p.
- Publication Year :
- 2008
-
Abstract
- I know a neighborhood hardware store where they never have sales. They don't offer frequent-buyer cards, easy credit terms or free coffee and doughnuts on Saturday mornings. The shelves are […]
Details
- Language :
- English
- ISSN :
- 00030902
- Volume :
- 53
- Issue :
- 5
- Database :
- Gale General OneFile
- Journal :
- American Salesman
- Publication Type :
- Periodical
- Accession number :
- edsgcl.178621070