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GOING GLOSSY: A FIRST LOOK AT WSJ; EXCLUSIVE: Journal's mag so far has landed more than 28 advertisers ahead of September launch
- Source :
- Advertising Age. June 9, 2008, Vol. 79 Issue 23, 4
- Publication Year :
- 2008
-
Abstract
- Byline: NAT IVES Development of The Wall Street Journal's glossy magazine, WSJ, is entering a new phase in the last three months before Sept. 6. That's when the magazine will [...]
- Subjects :
- Dow Jones & Company Inc. Wall Street Journal -- Management -- Marketing -- Distribution
Newspaper publishing -- Marketing -- Management -- Distribution
Periodicals -- Distribution -- Marketing
Company marketing practices
Company business management
Company distribution practices
Advertising, marketing and public relations
Business, general
Subjects
Details
- Language :
- English
- ISSN :
- 00018899
- Volume :
- 79
- Issue :
- 23
- Database :
- Gale General OneFile
- Journal :
- Advertising Age
- Publication Type :
- Periodical
- Accession number :
- edsgcl.180075823