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The Week: Media news - BT resumes tracking trials
- Source :
- Campaign. October 3, 2008, 05
- Publication Year :
- 2008
-
Abstract
- BT this week restarted trials of its controversial web-tracking ad technology, following backing for the project from the Government. The Government told the European Commission two weeks ago that it [...]
- Subjects :
- British Telecommunications PLC -- Management
Telecommunications services industry -- Management
Communications industry -- Management
Company business management
Telecommunications services industry
Advertising, marketing and public relations
Business
Business, international
Mass communications
Subjects
Details
- Language :
- English
- ISSN :
- 00082309
- Database :
- Gale General OneFile
- Journal :
- Campaign
- Publication Type :
- Periodical
- Accession number :
- edsgcl.186256786