The Sports Authority remains at bat

The Sports Authority is a 168-unit chain of sporting goods stores that racked up estimated sales of $1.3 billion in 1996. The sporting goods store chain is positioning itself to become a national chain by dominating each of its markets through a philosophy emphasizing saturation and advertising. The Sports Authority's stock has fallen out of favor with investors, dropping to $17.68 per share as of Feb 3, 1997, down from a 52-week high of $29 per share.
The Sports Authority may have taken another pounding from stock speculators, but it still retains favor among analysts, who unanimously estimate that fourth quarter earnings will show a good gain [...]