Back to Search
Start Over
Advertising joins the journey of the soul
- Source :
- American Demographics. June, 1997, Vol. v19 Issue n6, p22, 6 p.
- Publication Year :
- 1997
-
Abstract
- While connecting with the spiritual values of a market may make sense for some companies and products, it may also desecrate a bond of trust with the consumer. The lesson […]
Details
- ISSN :
- 01634089
- Volume :
- v19
- Issue :
- n6
- Database :
- Gale General OneFile
- Journal :
- American Demographics
- Publication Type :
- Periodical
- Accession number :
- edsgcl.19481174