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$A's proposes set of guidelines for reviews with consultants

Authors :
Comiteau, Jennifer
Lucas, Sloane
Source :
ADWEEK Eastern Edition. Oct 6, 1997, Vol. 38 Issue 40, p3, 1 p.
Publication Year :
1997

Abstract

NEW YORK--In a move that symbolizes how much search consultants have permeated the affairs of ad agencies, the American Association of Advertising Agencies is expected to release this week a [...]

Details

ISSN :
01992864
Volume :
38
Issue :
40
Database :
Gale General OneFile
Journal :
ADWEEK Eastern Edition
Publication Type :
Periodical
Accession number :
edsgcl.19834625