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Can the NHL score more fans? League hopes Olympics creates Dream-Team glamour

Authors :
Fatsis, Stefan
Source :
The Wall Street Journal Western Edition. Oct 10, 1997 Issue 203, pB10
Publication Year :
1997

Subjects

Subjects :
Winter Olympics -- 1998 AD
Hockey -- Marketing
Professional sports -- Marketing
Business
Business, general
National Hockey League -- Marketing

Details

ISSN :
01932241
Issue :
203
Database :
Gale General OneFile
Journal :
The Wall Street Journal Western Edition
Publication Type :
News
Accession number :
edsgcl.19843716

Tools

Authors Abstract Subjects Details