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Let them eat lifestyle: from hip to hype - the ultimate corporate takeover

Authors :
Frank, Tom
Source :
Utne. Nov-Dec, 1997 Issue 84, p42, 6 p.
Publication Year :
1997

Abstract

Liberation marketing is what's defining American culture and what's corrupting the hip movement. The advertising industry is replacing the cultural functions in society and changing the idea of capitalism.

Subjects

Subjects :
Culture -- Economic aspects
Marketing -- Social aspects
Advertising -- Social aspects
General interest

Details

ISSN :
87500256
Issue :
84
Database :
Gale General OneFile
Journal :
Utne
Publication Type :
Periodical
Accession number :
edsgcl.20150574

Tools

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