Back to Search Start Over

Investigating the worth of Internet advertising

Authors :
Loebbecke, C.
Powell, P.
Trilling, S.
Source :
International Journal of Information Management. June, 1998, Vol. v18 Issue n3, p181, 13 p.
Publication Year :
1998

Subjects

Subjects :
Internet service providers
Information management -- Research
Internet/Web advertising -- Research

Details

ISSN :
02684012
Volume :
v18
Issue :
n3
Database :
Gale General OneFile
Journal :
International Journal of Information Management
Publication Type :
Periodical
Accession number :
edsgcl.20907283

Tools

Authors Abstract Subjects Details