Stepping up footwear department sales: how focusing on accessories can interest (and revenue) despite challenging economic conditions

Authors :: Bouchard, Nancy Prichard
Source :: SGB. Feb, 2009, Vol. 42 Issue 2, p36, 3 p.
Publication Year :: 2009
Abstract: Accessories are a bright spot in footwear departments. Sporting goods retailers can boost sales in their departments by focusing on insoles, socks and shoe care products. One major east coast [...]

Subjects :: Footwear industry -- Company sales and earnings
Footwear industry -- Marketing
Footwear industry -- Services
Company earnings/profit
Company marketing practices
Business
Retail industry
Sport, sporting goods and toys industry

Tools