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A semantic approach to avoiding fake neighborhoods in collaborative recommendation of coupons through digital TV

Authors :
Martin-Vicente, M.I.
Gil-Solla, A.
Ramos-Cabrer, M.
Blanco-Fernandez, Y.
Lopez-Nores, M.
Source :
IEEE Transactions on Consumer Electronics. Feb, 2010, Vol. 56 Issue 1, p54, 9 p.
Publication Year :
2010

Subjects

Subjects :
Digital television -- Analysis
Coupons (Retail) -- Evaluation
Electronic marketing -- Analysis
Digital television
Business
Electronics and electrical industries
Engineering and manufacturing industries

Details

Language :
English
ISSN :
00983063
Volume :
56
Issue :
1
Database :
Gale General OneFile
Journal :
IEEE Transactions on Consumer Electronics
Publication Type :
Periodical
Accession number :
edsgcl.225107130

Tools

Authors Abstract Subjects Details