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Marketers must shift paid-search ad budgets to tablets, say brands
- Source :
- New Media Age Online. October 21, 2011
- Publication Year :
- 2011
-
Abstract
- Byline: Jessica Davies Advertisers and agencies need to allocate more of their paid-search budgets to capitalise on the explosion of tablet devices, according to experts. Brands including Sky and moneysupermarket.com [...]
Details
- Language :
- English
- ISSN :
- 13647776
- Database :
- Gale General OneFile
- Journal :
- New Media Age Online
- Publication Type :
- Periodical
- Accession number :
- edsgcl.270412231