Spring cleaning: Our secret shoppers head to their local retailers to find out what's happening in cleaning and laundry products

Authors :: Grill-goodman, Jamie
Source :: Private Label Buyer. May 1, 2013, Vol. 27 Issue 5, p18, 3 p.
Publication Year :: 2013
Abstract: Detergents are a $7 billion category, with private label holding a 4.4 percent dollar share and a 6.7 percent unit share (1.4 billion units), according to Nielsen records compiled for [...]

Subjects :: Wal-Mart Stores Inc. -- Market research
Ingles Markets Inc. -- Market research
Retail industry
Discount stores -- Market research
Private labeling
Grocery industry -- Market research
Supermarkets -- Market research
Marketing research
Business
Retail industry

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