Driven by Mobile: Social, Search, and Publishing Captive Ad Platforms Expected to Grow 150% from 2015 to Reach US$111 Billion in 2020, Says ABI Research

Source :: Marketing Weekly News. March 28, 2015, 119
Publication Year :: 2015
Abstract: By a News Reporter-Staff News Editor at Marketing Weekly News -- Major companies acting worldwide in the captive advertising space-namely Yahoo, Facebook, Google, Microsoft, Twitter, AOL, and IAC-are competing for [...]

Subjects :: Microsoft Corp. -- Advertising -- Forecasts and trends
Computer software industry -- Forecasts and trends
Market trend/market analysis
Advertising, marketing and public relations
Facebook (Online social network) -- Advertising
Twitter (Online social network) -- Advertising

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