Back to Search Start Over

SPORTS ACCOUNT FOR 37% OF BROADCAST TV AD SPENDING

Authors :
Crupi, Anthony
Source :
Advertising Age. September 14, 2015, Vol. 86 Issue 17, p0006.
Publication Year :
2015

Abstract

Byline: ANTHONY CRUPI Sports aren't the only thing keeping the lights on at the TV networks, but they go a long way toward paying the electric bill, generating nearly $8.5 [...]

Details

Language :
English
ISSN :
00018899
Volume :
86
Issue :
17
Database :
Gale General OneFile
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
edsgcl.428936377