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Fast Feeders Take Fresh Look at the Food
- Source :
- Brandweek. June 19, 2000, Vol. 41 Issue 25, 82
- Publication Year :
- 2000
-
Abstract
- The fast-food industry lately seems to be adopting an increasingly complex blend of food innovation, promo activity, service and back-of-the-house operational improvements that translate to hotter, fresher foods, in order [...]
- Subjects :
- Taco Bell Corp. -- Advertising
McDonald's Corp. -- Advertising
Burger King Corp. -- Advertising
Wendy's International Inc. -- Advertising
KFC Corp. -- Advertising
Restaurants
Restaurant industry
Fast food restaurants -- Advertising
Advertising, marketing and public relations
Business
Retail industry
Advertising
Subjects
Details
- Language :
- English
- ISSN :
- 10644318
- Volume :
- 41
- Issue :
- 25
- Database :
- Gale General OneFile
- Journal :
- Brandweek
- Publication Type :
- Periodical
- Accession number :
- edsgcl.63265883