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Changing Channels

Authors :
Cohen, Andy
Source :
Sales & Marketing Management. April, 2001, Vol. 153 Issue 4, p11
Publication Year :
2001

Abstract

DON'T BLAME sales executives if they're feeling a bit schizophrenic lately. Shifting strategies quickly can do that. After spending months figuring out how to incorporate the Internet into their sales […]

Details

ISSN :
01637517
Volume :
153
Issue :
4
Database :
Gale General OneFile
Journal :
Sales & Marketing Management
Publication Type :
Periodical
Accession number :
edsgcl.72960757