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Companies increase brand awareness through giving programs
- Source :
- The Business Journal - Serving Phoenix & the Valley of the Sun. April 6, 2001, Vol. 21 Issue 28, 18B
- Publication Year :
- 2001
-
Abstract
- Branding is a trend in corporate giving that is visible everywhere. You can find the logos of corporate givers next to those of the charities they support on banners, brochures, [...]
Details
- ISSN :
- 08951632
- Volume :
- 21
- Issue :
- 28
- Database :
- Gale General OneFile
- Journal :
- The Business Journal - Serving Phoenix & the Valley of the Sun
- Publication Type :
- Periodical
- Accession number :
- edsgcl.73960462