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THE LAST GREAT TAB WAR
- Source :
- MEDIAWEEK. June 25, 2001, Vol. 11 Issue 26, 12
- Publication Year :
- 2001
-
Abstract
- As the advertising economy continues to falter, the hard-fought brawl between New York's 'Post' and 'Daily News' for Gotham's readers intensifies in both the boardroom and the newsroom 'Bloodbath in [...]
- Subjects :
- New York Daily News (Newspaper) -- Management -- Marketing
New York Post (Newspaper) -- Management -- Marketing
Newspapers -- Management -- Marketing
Tabloid newspapers -- Marketing
Newspaper publishing -- Marketing
Advertising, marketing and public relations
Mass communications
Company marketing practices
Company business management
Management
Marketing
Subjects
Details
- Language :
- English
- ISSN :
- 1055176X
- Volume :
- 11
- Issue :
- 26
- Database :
- Gale General OneFile
- Journal :
- MEDIAWEEK
- Publication Type :
- Periodical
- Accession number :
- edsgcl.76335173