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Sales-force decision models: Insights from 25 years of implementation

Authors :
Zoltners, Andris A.
Source :
Interfaces. May-June, 2001, Vol. 31 Issue 3, , S8, p3 p.
Publication Year :
2001

Abstract

Over 25 years, we have developed many sales-force and modeling insights through over 2,000 projects with several hundred selling organizations in over 50 countries. Content insights are useful in making [...]

Details

Language :
English
ISSN :
00922102
Volume :
31
Issue :
3
Database :
Gale General OneFile
Journal :
Interfaces
Publication Type :
Academic Journal
Accession number :
edsgcl.79336765